Alexandria Stylebook

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It’s Cool To Dress Up

Like I have mentioned before, sometimes I pick up a new clothing line because I realize I have personally bought clothes from them for a few seasons, so maybe other people will like it like I do. I mean, if I am paying the full retail price for something, it has to be good because I can give myself a really good discount on items at The Hive. For the record: I do pay for my clothes; I don’t need the IRS knocking down my door thinking I am the next Leona Helmsley.

The line that fit this category this fall was Rachel Comey. I was searching high and low for a floral skirt and shirt set, but I couldn’t find it anywhere, which of course, makes me more obsessed with finding it. Well, I conquered, and it is amazing. So I realized this fall it was time to track down the line at market. We placed an order for spring, and we just unpacked it. It is as good as I had hoped. It is hard for me to pick a favorite, but I think what I tend to buy from them the most is tops, especially knits. It’s so different than anything else we have in store right now. 

I googled Rachel Comey before this to learn more about her. I knew she was an American designer and had a female-run company. I also knew she came from a fine arts background, which I think is why her clothes are so cool. I found a quote in Harpers Bazaar written by Faran Krentcil that I thought was so great and resonated with me personally. Despite having stores, I work from home a lot, sitting in sweats, placing orders, doing marketing, planning events, and, oh, writing Stylebook posts. But when I go somewhere or work the floor, I really try to make an effort. 

“I ask Comey - a low-key purveyor of high-key fashion influence - what else she thinks is cool right now. ‘I think it’s really cool to dress up when you’re going somewhere actually!’ she says. ‘I’m working in my sweatpants all the time, but I try to turn out an outfit whenever I go see my friends and family, because I think they appreciate it. It’s like, I got dressed up, so I feel good. Someone came over to their place in a great outfit, so they feel good. It’s a real exchange of good energy. Does that sound corny instead of cool? Because I really think that generosity of being with each other, and getting dressed up for each other, is actually really cool!’”

-Rachel Comey, written by Faran Krentcil in Harpers Bazaar

I am so excited to wear the pieces this spring, and I hope you love the collection as much as I do.