Alexandria Stylebook

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RMS Champagne Rosé Luminizer, the Go-To Highlighter for Everyone. Yes, Everyone.

Anyone who has tried RMS will tell you that their highlighters are unsurpassed, the perfect, sheer blend of creaminess and luminosity. The formula does not crease, does not add chunky particles of glitter, and does not make you look like you are more suited for the disco than a dinner date.RMS founder Rose-Marie Swift is a celebrity makeup artist who launched her own cosmetics line after researching the effects of the chemicals in beauty products on the body. She believes that skin is "a mirror to your gut" and her products are based on the raw food principal of not killing ingredients with heat and chemicals. The products are designed to give an ethereal glow and luminosity to the skin and are made with organic ingredients.The success of RMS’ first highlighter, the “Living Luminizer,” was instantaneous. Celebrities began clamoring for the product and soon began requesting additional shades. Rose-Marie had several batches of different shades made but was never happy with the results and tossed them into a closet. Years later, she came across them and decided to try again.She went back to the manufacturer and explained what she wanted changed, and when the samples came back they were perfection. She immediately called the manufacturer and asked if their chemist had been replaced. Sure enough, the answer was yes. She knew it.  She then asked if the chemist was a woman, again the answer was yes. She knew that, too.The collection of highlighters was introduced in the Luminizer Quad and was and instant hit. The champagne rosé color was so popular that Rose-Marie decided to introduce the shade as a stand alone and it has been a major success. The color hit independent boutiques this spring and the response is the same from everyone, “...it is the best highlighter I have ever used.” The color is so universally flattering we have yet to find a skin tone that it doesn’t work on. It looks great as a sheer wash of color on eyelids, as well.

So, if you’re looking for the perfect highlighter, look no further.  We’ve got you covered.

Champagne Rosé Luminizer from rms beauty on Vimeo.