Boutique Box

We are all figuring things out day by day. No matter what you do for a living, things have changed. I have been so impressed by how the small business community in Alexandria has all “pivoted” as Nicole Jones of Stomping Ground mentioned, to a survival mode in an attempt to make sure we can pay our employees and be here when things return to some type of normalcy. Nobody can say when that will be, so once again, we take it day by day.

It makes me tear up when I see how hard everyone is working. Mind the Mat was the first to go digital and most studios have come up with some digital platform or way to work out at home. For me, being able to take the same classes with the same people at the same time has given me a little sense of well, sanity. We’re all also adopting some new habits and I do need to stop making ice cream and wine my normalcy at night.

Most stores have curbside pick-up or delivery, Helen Olivia is doing digital flower arranging classes, AR Workshop has DIY kits to take home and the list goes on and on. The Get Dressed Challenge has been so fun to watch as Ali Helmuth and Marisa Gonzalez encourage us to get up and get out of our workout clothes and pjs. It has been such a welcome distraction and has gotten me into something with a zipper a few days when I otherwise wouldn’t have.

It has been overwhelming to see the support from our town of its small businesses. So many people asking me, “What can I do to help?” I was talking with Kelly of Bishop Boutique and Angela of Bellacara and they are experiencing the same thing.

We thought it would be fun to come up with a way for people to support us all at once. So, today we launch our first Boutique Box. Each week, on Mondays, we will come up with a new box. One week we might not even say what it is in it! All the items are discounted, and we will deliver or ship them to you free of charge. It is a perfect option if you have someone with a birthday or you want to just cheer someone up. Kelly has been doing shopping at one local business a day and using the hashtag #ShopSmallHappy. Join in and tag your local purchases and use this way to shop four stores all at once! Quantities are limited! Just message one of us on social media or email me at elizabeth@theshoehive.com.

  • The latest from Elizabeth
I spent the first part of my career as a copy-writer who helped elected officials brag about their support for entrepreneurs. Then I decided to get off the printed page and do it myself. The Shoe Hive made a splash on the fashion scene in Washington, and was named the region’s best shoe store in its first year. Fourteen years later, I have tripled the store’s size and also opened a sister store, The Hive. At The Hive, we offer clothing lines that are sophisticated and approachable like Rag & Bone, Tibi, Raquel Allegra, Ulla Johnson and Veronica Beard. We have tried to fill our racks with clothing you will want to wear all the time, elevated basics that are worth the investment.

Heard the buzz? The Shoe Hive & The Hive are a pair of luxury boutiques in Old Town Alexandria. Featuring both big name designers like Rag & Bone and Stuart Weitzman and smaller brands like AGL and L'Agence, our unique selection and impeccable service are what set us apart.

www.theshoehive.com

The Shoe Hive                         The Hive
127 S. Fairfax Street               301 Cameron Street
Alexandria, VA 22314
              Alexandria, VA 22314

703.548.7105                          703.548.7110

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