Pro Advice for the Best Valentine’s Day Flowers

When one thinks of Valentine’s Day, a heart-shaped vision of velvety red roses, artisan chocolates, poetic love notes, and a pricey prix fix menu often come to mind.  After all, the first three of these expressions of love have been a hallmark of Valentine’s Day for more than two hundred years.

While I may be slightly biased because of my well-documented love of flowers, I believe giving flowers is the simplest yet most meaningful aspect of Valentine’s Day.  Flowers can symbolize so many sentiments — from friendship and admiration to romance, love, or marriage.  Alas, every February 14th horror stories surface on social media of flowers gone wrong—wilted blooms and, even worse, dying flowers and foliage.

So I turned to Audra Gannon, the owner of Flora Couture, a floral design business, to shed some light on ordering flowers the right way. Her shop caters strictly to weddings (like mine!) and larger special events—she does not deliver arrangements for holidays, such as Valentine’s Day—so her advice is objective! Feel free to forward this to the special person in your life you hope will be buying you flowers.

Britt: When should someone place a Valentine’s Day order?

Enchanted Florist

Audra: The earlier, the better.  I suggest at least 1-2 weeks ahead of Valentine’s Day. Ordering late in the game—February 12th or 13th—can be to your detriment.  It will be difficult to accommodate special requests for color or flower type, and shops can run out of popular flowers and greens.

Britt: What’s the best way to order Valentine’s bouquets?

Helen Olivia

Audra: Support your local boutique florist!  Florists are professionals; they can help you order the perfect arrangement.  You will get a better product for your money, including higher-end florals and unique designs.  There is also greater transparency about stock quality and availability.

Britt: But what about online?

Enchanted Florist

Audra: While online companies are convenient for distant loved ones, having been on the giving and receiving end of online orders, I am rarely satisfied.  If you must order online, keep in mind that appearances can be deceiving.  If the photo boasts six roses, for example, that is what you get…in the entire arrangement.  In other words, arrangements can look less full or foliage-heavy in person.  If you insist on online orders, try upscale options Calyx Flowers or The Bouqs, the latter of which will not ship a vase with your order.

Britt: How much should one spend?

Helen Olivia

Audra: Be prepared to state your budget, but expect to spend at least $85 for a vase arrangement.  Remember that smaller arrangements can be nice for office delivery.  Not everyone—including me—has the desk space!

Britt: Since it’s Valentine’s Day, are roses the best (or only?) option?

Enchanted Florist

Audra: Roses are traditionally associated with Valentine’s Day and are loved by many, butthere are definitely those who do not care for roses, and those who prefer non-traditional arrangements. Potted plants are excellent alternatives to traditional vase arrangements.  A client of mine once ordered a potted Phalaenopsis orchid for his wife and a succulent garden for his daughter.  How unique!

Britt: Do you recommend any shops locally?

Helen Olivia

Audra: Helen Olivia and The Enchanted Florist produce beautiful designs and have experienced staff.  Both shops are located right here in Alexandria.

If you want any extra tips, please feel free to contact Audra and check out her website. Happy (early) Valentine’s Day!

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Born, raised, and bred in Alexandria, VA, Britt Patterson is a true product of the great state of Virginia. Britt attended Waynewood Elementary (Class of ’96), Carl Sandburg Middle School (Class of ’98) , and West Potomac High School (Class of ’02), she then went on to attend Virginia Tech (go Hokies!) where she majored in Business Marketing and Minored in Real Estate. Britt “officially” joined the family business as a licensed Realtor in 2008 after two years of working the political fundraising field and prides herself on her Alexandria real estate knowledge, alongside her integrity, loyalty, and professionalism as an agent and Vice President for the family business.

The Patterson Group is one of the most experienced and trusted real estate teams in the area, serving Alexandria, VA for over thirty years. We offer professional, hardworking, detailed and friendly service and a large network of contacts and resources accrued over our many years in Alexandria real estate. Comprised of seven Alexandria locals, six of whom are licensed realtors and three of whom are accredited staging professionals, The Patterson Group is passionate and knowledgeable about Alexandria, VA and here for all of your Northern VA real estate needs. Allow us to help you find your home here and discover all that the Alexandria lifestyle has to offer.

400 South Washington Street
Alexandria, VA 22314


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