You Should Be Using Under-Eye Setting Powder. Here’s Why.

Applying Under-Eye Setting Powder on a young brunette woman

It’s 8am and you’ve finished your makeup. You look good. Time to start the day. Fast-forward a couple of hours and you pass a mirror…double take…is that mascara under your eyes? Wait…is your concealer creasing into the little fine lines? If you’ve had to lick your finger and drag the skin under your eyes to clean up stray eyeliner and mascara, or tug at the skin to blend your concealer out, you need under-eye setting powder.

But wait, you’ve been told over and over that powder just makes you look older and that it settles into fine lines and wrinkles exaggerating them, and if that’s true, then why in the world would someone want to put powder under their eyes? Well, it is and it isn’t true.

Not all powders are created equal. The powders created to camouflage and act to even out your skin tone tend to be heavier, milled powders. They often come in compact form and essentially replace a liquid foundation. These are a great option for younger people who have oilier skin types, but aren’t so great for more mature, drier skin. For this skin type, a luminizing foundation is best. This creates a dewy appearance to the skin and makes skin look brighter and more youthful.

Setting powders, on the other hand, are intended to help liquid and creamy makeup stay put. They are milled very fine and generally feel very silky to the touch. They don’t offer any concealing benefits and tend to be completely translucent or match skin tone exactly so that they essentially disappear.

An under-eye setting powder works miracles at keeping your concealer from shifting and settling into fine lines. It also creates a matte surface so that the creaminess of your concealer doesn’t grab your eyeliner and mascara, thus stopping them from transferring under your eyes. It also works just as well on top of your eyes. A fine layer over your eyeshadow primer keeps everything in place. Dust it lightly on top of your eyeliner as well to really lock it in.

We love Becca’s Under Eye Brightening Setting Powder. This weightless and invisible powder instantly brightens and sets under-eye makeup for lasting wear. Infused with light-reflecting pearl powders, it instantly blurs the appearance of fine lines without settling.

 

  • The latest from Angela
I have been a beauty junkie for what seems like forever, but before I did anything about it, I went to law school. (Yes, my life is a little like the reverse of Legally Blonde.) Then, I worked as a prosecutor in Sonoma County after which I moved to the DC area with my husband in ’97. I served as Majority Counsel to the Senate Banking Committee followed by a year-long stint at a lobbying firm. You get the picture. It was then that I decided to act on my dream of becoming an entrepreneur. Finding my favorite beauty products proved to be impossible without stepping foot in a mall–the horror. So, I decided to bring my favorites to Alexandria. A few trips to New York and a flight to France and Bellacara was born in March 2000.

Located in historic Old Town Alexandria, for more than 17 years Bellacara has been Northern Virginia's preeminent boutique for high end cosmetic, skincare and haircare products. At Bellacara you will find premiere beauty products that have been carefully edited by the store’s owner, Angela Sitilides, who personally tests all the products sold in store. The boutique carries only the best product lines – Kiehl’s, Jouer, Dr. Dennis Gross, Christophe Robin, Moroccan Oil, Bumble & Bumble, Fresh, Molton Brown, Skinceuticals, Smashbox, Stila, Mario Badescu, Clarins, Dermalogica, Kevyn Aucoin, Kai, Child, St. Tropez, Smith and Cult, and many more.

www.bellacara.com

1000 King Street
Alexandria, VA 22314

703.299.9652

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