Veronica Beard: From Work Wear to Casual with The Patterson Group

Last year when it came time to let everyone know about the Veronica Beard Trunk show I made a call to two of my friends, the Schell sisters (Emily Jones and Evie Cartwright) to model. I knew they were the perfect two to bring the spring collection to life. They are also both working moms, extremely committed to civic involvement, and know just about everyone. Well, it was one of our most popular posts ever on Alexandria Stylebook.

So come 2020, I had to think. What other group of women do I know who are fellow entrepreneurs, fun, and super involved in our community? I mean, after the Schell Sister Standard, I need to break the internet with this post. Then it hit me: my fellow Stylebook contributors, The Patterson Group, of course! This is an all-woman-owned-and-operated business that has the number one sales in Alexandria. I would also like to note that I asked them before Britt said all the nice things about me in her post a few weeks ago.

I honestly don’t know if there is a local business that gives more to our community than this group of women (I really don’t know where Alexandria would be without all of our realtors and their support, to be fair).

Just follow them on social media @pattersonrealestategroup and you can see how committed they are to organizations like The Alexandria Seaport Foundation and The Campagna Center, just to mention a few.

Here is the other thing, every time we ask them to help with something, they say yes in about two seconds. Here is the other rare thing: there is no scorecard with this group of ladies. They are always willing to help, either with time or a financial assist. Let’s face it, none of us have much free time but when I called and said, “can you take time out of your busy schedule to model,” they were ready and willing.

Did I also mention how much fun they are? I want to get invited to a Patterson family dinner. My husband always says laughter is my most valued currency, and oh how they laugh.

I hope you enjoy the photos.

The photos are in one of the Patterson Group’s property listings but between the time we scheduled the shoot, and actually did they shoot, it sold.

We wanted to show everyone how easy it is to take these pieces from work wear to casual. Since we are all so busy, we need clothing that is just as versatile as our lives.

Come by starting Thursday, March 5th – Sunday, March 8th to check out our huge selection of Veronica Beard. It will all be 20 percent off the entire collection – and that includes special orders. Our Veronica Beard representative will be there to help, and we are staying open until 8pm!



  • The latest from Elizabeth
I spent the first part of my career as a copy-writer who helped elected officials brag about their support for entrepreneurs. Then I decided to get off the printed page and do it myself. The Shoe Hive made a splash on the fashion scene in Washington, and was named the region’s best shoe store in its first year. Fourteen years later, I have tripled the store’s size and also opened a sister store, The Hive. At The Hive, we offer clothing lines that are sophisticated and approachable like Rag & Bone, Tibi, Raquel Allegra, Ulla Johnson and Veronica Beard. We have tried to fill our racks with clothing you will want to wear all the time, elevated basics that are worth the investment.

Heard the buzz? The Shoe Hive & The Hive are a pair of luxury boutiques in Old Town Alexandria. Featuring both big name designers like Rag & Bone and Stuart Weitzman and smaller brands like AGL and L'Agence, our unique selection and impeccable service are what set us apart.

The Shoe Hive                         The Hive
127 S. Fairfax Street               301 Cameron Street
Alexandria, VA 22314
              Alexandria, VA 22314

703.548.7105                          703.548.7110

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