BTS with a Stylist, from Initial Consult to New Looks

Last year I happily contributed our Style Consult and a mini In-Person Shopping appointment to the “You & Improved” giveaway for an Alexandria Stylebook reader to win. When the lucky winner, Elizabeth, contacted me, the first step was to schedule her one-hour Style Consult.

During a DC Style Factory Consult appointment, we strategize, define the client’s style, and put together a budgeted and prioritized shopping list, which is then compiled into a Style Memo; this becomes our roadmap for each client’s personal style. We defined Elizabeth’s style as Classic with elements of French Chic, California Cool, and Bombshell mixed in.

Elizabeth is a PR agent who is moving to Switzerland for the next few years. Because she works from home, she didn’t need full suits or any sort of work-wear attire, but told me she still loves wearing blazers! Our goal was to source new casual-yet-polished, mix-and-match pieces she can dress up or down. We focused on finding pieces that were streamlined and timeless, yet had some flair.

After her consult, the next step was to schedule a two-hour shopping appointment. I was thrilled that I got to pull from the Alexandria Stylebook boutiques because I knew I could get her exactly what she needed — classic pieces that are elevated by designer flair.

To streamline our In-Person Shopping process, for the first hour of the appointment DC Style Factory stylists pull items from the client’s shopping list. When the client joins for the second hour, they arrive to a dressing room ready for them. All they have to do is try everything on!

Elizabeth was ecstatic about being able to try on such amazing pieces from local boutiques. We put together looks for each aspect of her life, for here and in Switzerland. Scroll down to see which pieces we selected shopping together.


Event Look

Dress, TSALT | Shoes, The Shoe Hive



Casual Weekday Look

Sweater, Kiskadee | Jeans, The Hive | Shoes, The Shoe Hive




Blazer, The Hive | Top, Kiskadee | Jeans, The Hive | Shoes, The Shoe Hive



Night Out

Dress, TSALT | Shoes, The Shoe Hive


To book your appointment, contact me at!


  • The latest from Marisa
Marisa launched a personal style blog several years ago and within a year had gained a loyal following of thousands of readers. She parlayed that stint as a style blogger into her own personal styling business. She trained with DC Style Factory and since then, has worked one-on-one with clients; styled marketing photoshoots for local designers; and partnered with local businesses and retailers as a stylist for fashion fundraisers. Her personal styling clients include CEOs, authors and stay-at-home moms.

DC Style Factory is a personal shopping and styling service for men and women looking to add polish and individuality to their wardrobes. We believe personal style is for anyone who wants it — regardless of age, size or budget.

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