Shop Small Business Saturday in Old Town Alexandria

We’re all recovering from Thanksgiving, and maybe you’re reading this after a big day of hitting the mall and all the big-box stores, looking for something to do this Saturday that feels a little less intense. If that’s you, I have a recommendation: stop by the stores of Old Town for Small Business Saturday.

Small Business Saturday was created by American Express in 2010 as a way to encourage people to shop small during the holiday season. As a small retailer, it’s difficult to compete with big-box stores and their doorbuster prices. They also start discounts earlier and earlier each autumn, so we tend to feel like we’re chasing our tails.

Even though Small Business Saturday isn’t hosted by American Express anymore, we still like to celebrate it here in Old Town. I mean, we consider ourselves the small-business capital of the Washington region. We’re for sure the female-owned small-business capital—maybe of anywhere. I used to email Amex’s PR team every year asking if we could be their featured location. No luck, but dare to dream.

To celebrate shopping small this year, we have a group of stores in the Old Town Boutique Community offering a gift-with-purchase promotion. Be sure to visit their website to check for different gift requirements, get a list of participating stores, and a map to plan your day. 

Below are some of the items you can expect to receive. These giveaways are really great. At Bishop, you get a pair of holiday earrings; at Pippin, it’s a domino game; and at fibre space, it’s their custom “Let It Snow” candle. You really don’t want to miss out. I know what I’m doing after the Ohio State vs. TTUN game that day—shopping small.

Come shop and support our great small-business community.

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