Fall in Love with Ulla Johnson: Our Biggest Collection Yet

Once again, our beautiful-inside-and-out representative from Ulla Johnson has helped us create a spectacular event to kick off the fall fashion season at The Hive. We weren’t sure we could pull it off this year. With global retail tensions causing many brands to scale back production, options have been limited. But Halima worked her magic—securing our spot early, pulling together an incredible trunk show package, and making sure we’re ready to wow you.

This fall, our Ulla order is the biggest yet, and it’s filled with pieces that make it hard to choose a favorite. One I couldn’t resist is a rich mahogany set in a sleek, almost scuba-like fabric—a skirt and sweatshirt combination that feels as comfortable as loungewear but looks polished. It’s wrinkle-resistant and perfect for travel, with a top that pairs effortlessly with jeans.

We’ll also have a sophisticated tweed knit set, a sleek black knit set with just the right amount of edge, and an elegant bronze silk set that’s nothing short of stunning. For the first time, Ulla has sent us more denim than ever, including long skirts, new cuts, and fresh fabrics for jeans.

You’ll find our full Ulla Johnson Lookbook here. While we’ll try to special order outside the trunk, it may be trickier than in years past, as some pieces come in limited sizes. This year’s event runs longer than usual—August 28 through September 7—so you’ll have plenty of time to browse, try on, and take advantage of 20% off all Ulla Johnson!


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Elizabeth Todd

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Owner | The Shoe Hive/The Hive

I spent the first part of my career as a copywriter who helped elected officials brag about their support for entrepreneurs. Then I decided to get off the printed page and do it myself. The Shoe Hive made a splash on the fashion scene in Washington, and was named the region’s best shoe store in its first year. Fourteen years later, I have tripled the store’s size and also opened a sister store, The Hive.  At The Hive, we offer clothing lines that are sophisticated and approachable like Rag & Bone, Tibi, Raquel Allegra, Ulla Johnson and Veronica Beard. We have tried to fill our racks with clothing you will want to wear all the time, elevated basics that are worth the investment.

www.theshoehive.com

The Shoe Hive/The Hive I 315 Cameron Street, Alexandria, VA 22314 I 703.548.7110

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