Xirena: The Warm Weather Go-To

Xirena is the warm weather go-to for our customers, which makes sense because it is why the brand was created. In 2013, Deirdre Roffani was in Spain and saw all the women riding around on their Vespas in bikinis with shirts over them and was inspired to start her own brand. She wanted to bring that casual summer vibe to the States.

It makes sense that Deirdre knows what will work when it comes to fashion, she is also the founder of Findings Showroom where we found Ulla Johnson and they still represent Clare V, Saint Art, SPRWN and so many other great brands.

It started with a quest to make a perfect white shirt and has evolved into the perfect summer clothing line. Check it out:

We just received our summer delivery at The Hive and it’s perfect for these hot summer days. We decided to have a little promotion to stock up on Xirena. Who doesn’t need more gauzy shirts and sun dresses?! Starting July 2nd through July 7th, all Xirena is 20 percent off. So stock-up online or in person. Happy summer!

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Elizabeth Todd

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Owner | The Hive and The Shoe Hive

I spent the first part of my career as a copywriter who helped elected officials brag about their support for entrepreneurs. Then I decided to get off the printed page and do it myself. The Shoe Hive made a splash on the fashion scene in Washington, and was named the region’s best shoe store in its first year. Fourteen years later, I have tripled the store’s size and also opened a sister store, The Hive.  At The Hive, we offer clothing lines that are sophisticated and approachable like Rag & Bone, Tibi, Raquel Allegra, Ulla Johnson and Veronica Beard. We have tried to fill our racks with clothing you will want to wear all the time, elevated basics that are worth the investment.

www.theshoehive.com

The Hive and The Shoe Hive I 315 Cameron Street, Alexandria, VA 22314 I 703.548.7110

P.S. The Hive I 301 Cameron Street, Alexandria, VA 22314 I 703.548.7001

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