TWP Trunk Show Live at the Hive: Check Out the Lookbook
As I’ve mentioned before, I am always on the lookout for new lines. It’s a key part of the task of curating our collection and we always visit a few potential lines each season. It can be difficult to pick. We want the right mix of prices and as my kids say, “vibes.” Sometimes I don’t pick up a line because it doesn’t fill a void in our offerings. I might love it, but is it really what we need on our scarce shelf space?
When I fell upon TWP I knew it was exactly what we needed. I would almost describe it as what would emerge if Veronica Beard and Rachel Comey had a baby. It is tailored and great for work but has a little bit of an edge to it. It is all really versatile and I knew it would be great for clients who have to go into an office and need a bit more of a professional wardrobe, but also seek pieces that work for a more casual life, or just going out to dinner.
TWP also has really great core pieces like shirting, t-shirts and denim. I have learned over the years that brands that have a core “collection” that stays consistent in styles but maybe changes in fabrics really understand who they are as a brand. It is their "through line."
Of course, each season these companies have new designs and styles but they always work back to the core pieces.
Last time at market when I was headed to see TWP I ran into the owner of Vermillion, a great store in Raleigh. We have a ton of overlap in lines we offer and as we were chatting about what is working and what isn’t I mentioned I was picking up TWP. She looked at me and said, “Oh, it’s one of my best lines.” This confirmed my instinct and I knew it would be great for The Hive.
To launch the arrival of TWP to The Hive we’re hosting a trunk show through Jan. 26. It will feature a ton of their core collection. We thought it was the best way to introduce this one — start with the pieces that they know work.
Browse the Lookbook with everything that will be in stock for the event. We can also special order items in other colors.
I have not been this excited to introduce a new line to you in a long time. I can see us stocking this for years to come. We hope you love it as much as we do, and the best part is it is all 20 percent off for this first event!
SEE ALSO: Effortless Style: Discover TWP’s Must-Have Shirts at The Hive