Because You Are Pretty.

And we have the experts to make sure you feel that way. From skincare to haircare, from makeup to makeovers, our amazing aestheticians and local boutique owners know the latest and greatest products and advanced techniques to let your beauty shine through.


Our Top Picks for the Week of April 19, 2021

This week’s Top Picks are here to make spring days more fun! Celeste shares a personalized piece to add some pep in your step that makes the best gift. Elizabeth’s is a long-awaited […]

This Season’s Hottest Trends

Trend alert! This season is kicking off with some very inspirational hairstyles – from money piece highlights to curtain bangs, middle parts, and blunt bobs! Today, we will go through each style, and […]

Products to Revive Your Locks

By Jennifer Smithmeyer When it comes to hair products, my main goal is to find products that extend the life of my color and prolong the time between washing and styling, as well […]

Our Top Picks for the Week of April 12, 2021

This week’s Top Picks are making sure warm weather is in your future! From the streets of Alexandria to your next (safe) vacation destination, these favorites are here to stay. Elizabeth’s pick takes […]

Spring is Here

Recently, I’ve had a lot of clients looking for an alternative to their current tinted moisturizer. They feel that they need a change with the season. Now the weather has broken, it’s time […]

Our Top Picks for the Week of April 5, 2021

This week’s picks are here to make you spring break ready and stylish doing it. And if you’re staying in town, these are great for your last-minute gifts this month or surprises. Amy’s […]

New Season, New Trends

Times are changing, and so is the weather! We have come out of the COVID winter and into cherry blossoms and sunny afternoons. After hitting the end of our Netflix queue and going […]

Coola – Not Just Sunscreen Anymore

We’ve long been fans of Coola sunscreen not just for the sun protection it offers but the multitude of application options (sprays, creams, lotions, and sticks) as well as its commitment to organic […]

Our Top Picks for the Week of March 29, 2021

Whether you are dressing up or staying casual, this week’s Top Picks have you covered. Along with some other last-minute touches to get you through these spring holidays. Elizabeth has a dress to […]

“Yep, this is the one…”

By Jennifer Smithmeyer Have you ever found that special skincare product that works so well? It makes you just think to yourself, “Yep, this is the one! I’m going to need a never-ending […]

Our Top Picks for the Week of March 22, 2021

A little something for everyone! This week’s picks are just what you need to spring into the new season. Amy’s pick is a new favorite to create a fun cocktail to sip in […]

How She Built This

I am a podcast junkie. It all started with the one that we all know, How I Built This. I find it fascinating to hear about the different paths people take to build […]

Watch Us Live!

Our community is made of strong women, so what better way to share them and their businesses with you than going live! Alexandria Stylebook (@alxstylebook) will be going live on Instagram every day […]

Bellacara Celebrates 21 Years

It’s hard to believe, but it’s been 21 years since Bellacara first opened its doors! I never would have imagined that I would be here 20 plus years later. I think back to […]

Our Top Picks for the Week of March 15, 2021

This week’s picks are fun and functional. Angela shares a must have to help protect your skin in all climates and Celeste has some new styles from customer favorite Charleston Shoe Company (they’re […]

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