In 2013, Deirdre Roffani was in Spain and saw all the women riding around on their Vespas in bikinis with shirts over them and was inspired to start her own brand. She wanted to bring that casual summer vibe to the States.

The one item that folks come in looking for the most from April through July is: white jeans. To help everyone out with this summer staple we are having a White Denim Sale, June 24 through June 30. All white denim will be 20 percent off online and in store. 

If you are in the market for a new black pant, these are your pants: not too dressy, and not too casual. They’re the perfect in-between and so comfortable. Wear them with a light linen shirt for work this summer, or a tank top and sandals for something more casual.

Montserrat is truly one of those special places where nature rules and does not look like every other island. It’s the way the Caribbean used to be. Some of the best music was made in Montserrat and you really cannot beat how safe the island is and the kindness of the people.

I’m sharing my favorite spring shoes since they are all marked down to 50 percent off. I mean, these shoes are the good stuff – made by master crafters in Italy!

Since 2016, when The Hive opened its doors at 301 Cameron Street, I have consistently heard two statements - almost weekly - and they’re related: “I wish The Hive and The Shoe Hive were right next to each other.”

I always say that my only regret in life is not studying abroad in college. But truth be told—it’s not wearing enough sunscreen. I wish I had lathered on the sunscreen as a child instead of opting for baby oil.

It’s not even officially summer so I feel a little bad about sharing this lookbook since we call it the “Pre-Fall” delivery. The items on these pages are not very fall-like until you get to the end of the book; they really have more of a summertime feel.

Over the week we have featured our favorite items from The Shoe Hive and The Hive. Now it’s Yellow Jacket's turn, and it is with great sadness that I have to announce that it isn’t just the start of the spring sale; it’s our Going Out Of Business Sale.

Madeline picked some of her favorite pieces that she can’t believe made it to markdowns, along with items that already found their way into her closet this spring. Check ‘em out!

This week we are kicking off our Summer Sale at all three locations: The Shoe Hive, The Hive and Yellow Jacket. I asked Madeline to share some of the items she was surprised didn’t sell – and share some of the pieces she purchased herself that we still have in stock.

When I was a little girl, if I was very well behaved in the drugstore, my mother would sometimes buy me a hair accessory. I should note that at the time my hair was so long that I could sit on it, so sparkly clips and scrunchies were like currency.

I have always had an aversion to cargo pants. I think it was because of a bad date in the 80s when the guy had some unfortunate baggy cargo shorts on.

It's fun, it's a whirlwind, it's intense and it's exhilarating all at the same time. We don't want to leave, yet we're so happy when we return home.

We host lots of parties and events, but we’ve never hosted one that’s just to say "thank you."

I have been in business for just over 20 years now. Since the beginning, I have been blessed to have the best customers around!

We always get lots of dads bringing in kids to shop for mom, and I’ve noticed over the last 20 years that jewelry is always an easy pick

Lydia Patierno is the very best kind of customer. She always stops in with maybe a bottle of wine, some fresh bread she has made, or possibly peaches from a drive up to Pennsylvania.

By now I am sure you know about the event at The Hive this week; it will be the final one I call “the biggest event of the year.